Engineering

Custom web and mobile app development

Custom web applications, native and cross-platform mobile apps, the APIs underneath them and the cloud they run on — architected, built and operated by the same team.

Delivered remotely. We are based in West Covina, California, and work with clients in the US, Canada, Europe and the UK, scheduling across Eastern and Western time zones. USD $30–$100/hr depending on the type of work. Request a free initial analysis. Commonly combined with AI automation and VoiceCore, and with AI-assisted content updates once the build is live.

Illustration: A developer workstation with desktop browser and two mobile phones showing coordinated colorful fictional app interfaces
What’s included

Every layer, one team

We run what we build, which changes the decisions you make while building it.

Custom web application development with React, Next.js and TypeScript

Web applications

High-performance web apps built to last — fast by default, accessible, and architected for growth rather than launch day. React, Next.js, Vue, Nuxt, TypeScript and Tailwind.

Illustration: A closeup of two smartphones floating over a pale lavender background with elegant calendar and messaging app interfaces

Mobile applications

Native iOS and Android plus cross-platform builds that feel at home on every device. Offline-first where it matters, performant, and shipped with a documented QA pass.

Backend API development with REST, GraphQL, message queues and databases

Backend & APIs

REST and GraphQL APIs engineered for reliability at scale — message queues, microservices and database architecture. Node.js, NestJS, PostgreSQL, Redis, Kafka.

Custom framework, SDK and design system development for internal platforms

Custom frameworks

When off-the-shelf does not fit, we build the tooling: internal SDKs, bespoke CMS architectures, design systems and developer platforms your own team can work in.

Cloud infrastructure, CI/CD pipelines and container orchestration for staged deployments

Cloud & DevOps

Staged deployments, container orchestration, CI/CD pipelines and monitoring that alerts before your users notice. Kubernetes, Terraform, Docker, AWS, GCP.

Illustration: An abstract glass AI processor connecting luminous data threads to software modules in a sophisticated midnight studio

AI integration

LLM-powered features embedded in the product rather than bolted on — intelligent search, automated workflows, retrieval over your own data. Built into the product, not bolted on.

Who it’s for

Who we build for

Startups

First production build where the architecture decisions you make now either enable the next two years or have to be unpicked. We build for the scale you expect to reach.

Scale-ups

A product that works but is creaking — slow deploys, a monolith nobody wants to touch, incidents that take hours to diagnose. We refactor and re-platform without stopping delivery.

Established businesses

Internal systems, integrations and replacements for software that no longer fits. Often the hardest work, because the constraints are real and the data has history.

How we work

A process with no surprises

Working software every cycle. You see regular updates and working software at each milestone.

  1. 01

    Discover

    We dig into your users, your data and your constraints. No assumptions. A short discovery phase produces a technical architecture and a scope you can rely on. Its length depends on how much system already exists.

  2. 02

    Design

    System design before interface design. We map data flows, define APIs and prototype interactions so the experience is rooted in what is technically sound.

  3. 03

    Build

    Two-week sprints with working software every cycle. We write tests first and deploy to staging continuously, so integration problems surface early.

  4. 04

    Ship & scale

    Staged deployment, performance benchmarking and an agreed post-launch support period. We stay until the metrics move in the right direction.

Pricing

Web and mobile app development pricing

Cost depends on scope, platform count and how much existing system has to be integrated or replaced. A single web app is a very different engagement to a web plus iOS plus Android build with a bespoke API behind it. Tell us what you are trying to build and we will scope it properly before quoting.

Discuss Your Project

Questions

App development FAQ

Should we build native or cross-platform?

It depends on what the app does. If you need deep platform integration, heavy graphics or background behaviour that fights the abstraction layer, native pays for itself. For most business apps — forms, lists, sync, notifications — cross-platform gets you both platforms for close to the cost of one, and the gap in feel has narrowed a lot. We pick based on what your product needs, not on whichever we prefer building.

Can you work with our existing codebase and team?

Yes, and a good share of our work is exactly that. We review what is there, agree where the boundaries are, and work inside your conventions rather than imposing ours. If we think something is a genuine problem we will say so with a reason, not just rewrite it.

Who owns the code?

You do, from the first commit, in your own repository. No vendor lock-in and no licence that makes leaving expensive. If you want to take it in-house later, that is a handover rather than a negotiation.

What happens after launch?

A post-launch support period is agreed with the engagement — the window where real usage finds the things staging never did. After that you can keep us on for ongoing development and operations, or take it over with documentation and a handover. Both are normal.

How do you handle scope changes mid-project?

Two-week sprints exist partly so this is cheap. Priorities get re-ordered at sprint boundaries without renegotiating the whole engagement. If a change genuinely alters the architecture or the total cost we tell you before the work starts, not in the final invoice.

Do you do design as well as engineering?

We do product and interface design as part of the build, grounded in the system design rather than drawn in isolation. If you have a brand team or existing design system we work within it. If you need heavy brand work from scratch, we will say so rather than pretending that is our strength.

How much does it cost to build an app?

Development is billed at USD $30–$100 per hour depending on the type of work. App cost is driven by how much is custom rather than configured, how many systems it integrates with, and how firm the requirements are, so we scope it in the free initial analysis before quoting.

How long does an MVP take?

It depends entirely on scope, and we will not quote a number before we understand yours. What we do commit to is building in reviewable stages, so you see working software early and can redirect it rather than waiting for one large delivery.

What happens next

Email us and we’ll reply with whether we’re a fit and what the next step looks like. It helps if you include:

  • What you are building and who uses it
  • Which platforms you need: web, iOS, Android
  • Any system it has to integrate with
Discuss Your Project Call Us

Got something to build?

Email us with what you are building, which platforms you need, and any system it must integrate with and we’ll come back with next steps.